student-run marketing firm at Stephens College, Columbia, MO

Posts by: rachelwahl

Behind the Scenes of the Logo

Behind the Scenes of the Logo The brand of a company is more than meets the eye. The logo consists of lines, shapes, and colors working together to create a beautiful representation of the brand. The logo can work in…

Our Creative Process

Our Creative Process

Brynn If I am designing for a client I almost always do research into the client or business before we ever meet to discuss the project or do the intake interview. I love doing this because it gives me a…

Transparency is the Norm

Transparency is the Norm

In the world of communications, businesses have become more transparent. A few years ago companies who wanted to stand out from the competition began remarketing themselves to be more transparent, and it was a hit. Consumers enjoyed the treatment and…

7 Tips for Working with a Partner in Design

7 Tips for Working with a Partner in Design

  Creating the perfect team takes dedication, organization, communication, and mutual understanding. Everyone makes mistakes, but you must learn from both your own mistakes and others so that you can become a better partner. To create a long-lasting partnership here…