student-run marketing firm at Stephens College, Columbia, MO

Posts by: MadSpall

Planning Ahead: Brand Longevity & Growth

Planning Ahead: Brand Longevity & Growth

When studying strategies and concepts that form a brand, designers and marketing professionals must consider the future of a company/organization. The individuals who make the decision to rebrand or begin a new company most often do not plan on having…

Blogging About Blogging; 5 Trends to Know

Blogging About Blogging; 5 Trends to Know

Blogging is an important tool that a wide range of people have used as a platform to share information, their work, and their hobbies. Not too long ago, the only people that had blogs were misunderstood youth and stay-at-home moms….