student-run marketing firm at Stephens College, Columbia, MO

Archive for February, 2018

Dear Younger Me

Ella Shirk, Creative Executive Dear Ella, You’ve just graduated high school, congrats. You are going to Stephens in the fall and you’re majoring in Strategic Communications: Design with a minor in Theatre. (spoiler alert: you drop that minor before you…

Stop Dreaming & Start Doing

Stop Dreaming & Start Doing

Just about everyone has a great idea for a small business or money-making hobby. However, instead of going for it, they just dream about it. There are several reasons for this. Some people fear failure, others don’t want people to…

Organization for a Designer

Organization for a Designer

Many people overlook the importance of organization, but without it, there can be complete chaos. For designers, organization should be a way of life. Some of the benefits of being organized include reducing stress, increased productivity, keeps you focused, saves…

Women That Design

Women That Design

The branding for your favorite burger joint, Shake Shack? A woman led that team. The brilliant design and architecture for the New Contemporary Museum of New York? A woman did that. Chances are we have come across a striking composition,…

Millennial Pink

Millennial Pink

“Millennial Pink,” is the name given to the shade of pink which has risen in popularity dramatically in the past several years. As early as 2013, the color popped up in fashion and took inspiration from rosé wine. In March…

The Gif of Marketing

The Gif of Marketing

Think about when you scroll through a website or on Facebook. What grabs your eye? Most likely, that answer is things that move. Whether it’s a gif or a video, you will at least give it a second more of…